Media Kit

Influencer Summit 2020

Welcome to Switzerland, dear influencers! Do you need more of our beautiful country? We’re happy to share some of our most exciting content:

Social Media Guidelines

Accounts:

Facebook: @MySwitzerland
Instagram: @myswitzerland
Twitter: @MySwitzerland_e

Hashtag:
#inLOVEwithSWITZERLAND

Messages during Summit:

  • Switzerland Tourism (ST) is the national marketing and sales organisation for Switzerland as a destination for vacations, travel and conferences.
  • Showcase Switzerland as the perfect winter destination for vacation, as well as to showcase our partner SWISS (national airline of Switzerland) as the ideal getaway to Switzerland and STS (Swiss Travel System) for getting around within public transportation.
  • Show your community what Switzerland (in particular Destination Andermatt Swiss Alps & the four post-convention destinations (Crans-Montana, Interlaken, Davos, Gstaad) have to offer and trigger inspiration and enthusiasm in your community.
  • Swiss Winter – Come and see for yourself.

Social Media Guidelines

Accounts

Facebook: @SwissTravelSystem
Instagram: @swisstravelsystem
Twitter: @Media_STS
WeChat: STS_China

Hashtags

#swisstravelsystem
#grandtraintour
#swisstravelpass

Messages

  • Train, bus and boat are the best way to experience Switzerland.
  • Enjoy the convenience of the Swiss Travel System with the “all-in-one” ticket Swiss Travel Pass.
  • The Grand Train Tour of Switzerland combines the most beautiful panoramic train lines and highlights.
  • 5 reasons to travel by train, bus and boat: mystsnet.com/reasonwhy

Social Media Guidelines

Accounts:

Facebook: @MySwitzerland
Instagram: @myswitzerland
Twitter: @MySwitzerland_e

Hashtag:
#inLOVEwithSWITZERLAND

Messages during Summit:

  • Switzerland Tourism (ST) is the national marketing and sales organisation for Switzerland as a destination for vacations, travel and conferences.
  • Showcase Switzerland as the perfect winter destination for vacation, as well as to showcase our partner SWISS (national airline of Switzerland) as the ideal getaway to Switzerland and STS (Swiss Travel System) for getting around within public transportation.
  • Show your community what Switzerland (in particular Destination Andermatt Swiss Alps & the four post-convention destinations (Crans-Montana, Interlaken, Davos, Gstaad) have to offer and trigger inspiration and enthusiasm in your community.
  • Swiss Winter – Come and see for yourself.

Social Media Guidelines

Accounts:

Facebook: @MySwitzerland
Instagram: @myswitzerland
Twitter: @MySwitzerland_e

Hashtag:
#inLOVEwithSWITZERLAND

Messages during Summit:

  • Switzerland Tourism (ST) is the national marketing and sales organisation for Switzerland as a destination for vacations, travel and conferences.
  • Showcase Switzerland as the perfect winter destination for vacation, as well as to showcase our partner SWISS (national airline of Switzerland) as the ideal getaway to Switzerland and STS (Swiss Travel System) for getting around within public transportation.
  • Show your community what Switzerland (in particular Destination Andermatt Swiss Alps & the four post-convention destinations (Crans-Montana, Interlaken, Davos, Gstaad) have to offer and trigger inspiration and enthusiasm in your community.
  • Swiss Winter – Come and see for yourself.

Social Media Guidelines

Accounts:

Facebook: @MySwitzerland
Instagram: @myswitzerland
Twitter: @MySwitzerland_e

Hashtag:
#inLOVEwithSWITZERLAND

Messages during Summit:

  • Switzerland Tourism (ST) is the national marketing and sales organisation for Switzerland as a destination for vacations, travel and conferences.
  • Showcase Switzerland as the perfect winter destination for vacation, as well as to showcase our partner SWISS (national airline of Switzerland) as the ideal getaway to Switzerland and STS (Swiss Travel System) for getting around within public transportation.
  • Show your community what Switzerland (in particular Destination Andermatt Swiss Alps & the four post-convention destinations (Crans-Montana, Interlaken, Davos, Gstaad) have to offer and trigger inspiration and enthusiasm in your community.
  • Swiss Winter – Come and see for yourself.