Messages during Summit:
- Switzerland Tourism (ST) is the national marketing and sales organisation for Switzerland as a destination for vacations, travel and conferences.
- Showcase Switzerland as the perfect winter destination for vacation, as well as to showcase our partner SWISS (national airline of Switzerland) as the ideal getaway to Switzerland and STS (Swiss Travel System) for getting around within public transportation.
- Show your community what Switzerland (in particular Destination Andermatt Swiss Alps & the four post-convention destinations (Crans-Montana, Interlaken, Davos, Gstaad) have to offer and trigger inspiration and enthusiasm in your community.
- Swiss Winter – Come and see for yourself.